Youth and Mediaby Andy Ruddock SAGE Publications Ltd
- Pub Date:
- Ebk 232 pages
- AU$60.00 NZ$61.74
Andy Ruddock offers a fascinating account of how media define the identities and social imaginations of young people. He explores how the notion of media influence 'works' when daily life compels young people to act out their relationships through media content and technologies. Ultimately, Youth and Media explains why the experiences of young media users are central to new agendas in the fields of critical media studies and media education.
Complete with helpful chapter guides, contemporary case studies drawn from a truly global context and useful chapter summaries, Youth and Media is an engaging and accessible introduction to the hugely topical subject of media influence. It is ideal for students on youth media and youth culture modules across media studies, cultural studies and sociology.
COURSE USE: Undergraduate students of youth media and youth culture across media, cultural studies and sociology departments.
Why Youth Media?
Understanding media content: Social and Cultural Approaches to Media Effects
Understanding the influence of media technologies: Youth, Dissent, Social Media and Social History
Understanding global media industries: China, Reality Television and Media Governance
Understanding media users: Gender, Girls and Mobile Phones
Understanding media violence: School shootings, and the framing of social reality
Understanding Advertising and marketing: Students and Alcohol
Understanding political communication: Barack Obama and mediated intimacy
Understanding celebrity: Bam Margera and the role of sport in media convergence
Understanding Critical Media Studies: Child soldiers, media business and media education
Understanding Advertising and Youth Drinking
Why Advertisers Count on Active Audiences
Understanding Political Communication
Barack Obama, Media Convergence and Mediated Intimacy
Bam Margera and the Role of Sport in Media Convergence
Understanding Critical Media Studies
Child Soldiers, Media Business and Media Education